Mura Privacy Policy

Effective date: August 1, 2026

Mura ("we," "us") operates the Mura app and muramove.com (the "Services"), run by Set Your Pace Find Your People LLC. This policy explains what we collect, how we use it, and your choices. Mura is an 18+ service; we do not knowingly collect information from anyone under 18.

1. What We Collect

Account & profile. Email address, display name, date of birth (to confirm 18+ and power age preferences), up to six photos, bio and prompts, city, and athletic details you choose to add (sports, fitness level, pace ranges, performance times). Blank fields aren't used in matching.
Content you create. Messages, comments and shout-outs, events, clubs, and routes you build or import (including GPX files, coordinates, distance, and elevation).
Contacts you choose to share. If you invite friends from your contacts, contacts are hashed on your device before being sent to us, and we store only the people you actually invite, never your full address book.
Location. With your permission, your device's precise or approximate location while you use location features (distances to events, route building, nearby recommendations, check-in). Control this anytime in device settings; with it off, we fall back to your chosen city.
Device & usage. Device model, OS and app version, language, IP address, push notification token, how you use the Services (screens and features used), and crash/diagnostic data.
Third-party sign-in. If you sign in with a third-party provider such as Apple or Google, we receive a unique identifier and, if you allow it, your name and email.
Communications. Messages you send our support team, and reports about you from other users.

2. How We Use It

To provide and operate the Services (accounts, profiles, clubs, events, RSVPs, chat, routes, notifications); to generate automated partner and event recommendations from the details above (recommendations are not guaranteed to result in a match, and you can influence them by editing your profile); to send transactional messages like verification codes and event reminders; to keep the community safe (moderation, fraud and abuse prevention, enforcing our Terms); to analyze usage and improve the Services; and to comply with law.

With other users, according to your settings and how you use the Services. For example, your profile may be shown as a potential training partner, hosts and club organizers see your RSVP and attendance, and people you message see your messages. We don't reveal your email or phone number to other users unless you share them.
With service providers who process data on our behalf to run the Services: cloud database, authentication, and file storage; app distribution and push notification delivery; and mapping services (route snapping, elevation, and location names). Each is required to provide the same or equal protection of your data as this policy and may use it only to provide services to us. A current list of providers is available on request at support@muramove.com.
For legal reasons, to comply with law, enforce our Terms, or prevent fraud or harm; in a business transfer, subject to this policy; and otherwise only with your consent.

We do not sell your personal information, and we do not use it to track you across other companies' apps and websites for advertising.

4. Retention & Deletion

We keep your information while your account is active, and afterward only as needed for legal, tax, fraud-prevention, and dispute purposes. You can delete your account and personal data in the App (Me tab, account settings, delete account); this removes your profile, content, and records, and deletes your authentication record. Content you sent to others (messages, posts shared to a club), legally required records, and rolling backups may persist after deletion.

5. Your Choices & Rights

You can edit your profile in the App and manage location, notifications, and contacts permissions in device settings at any time. None are required for the parts of the Services that don't depend on them.

Depending on where you live, you may have rights to access, correct, delete, or receive a copy of your personal information, and to opt out of "sale," "sharing," or targeted advertising (we do none of these; where a law defines them broadly enough to cover a disclosure we make, you may opt out by contacting us). If you're in the EEA, UK, or Switzerland: our legal bases are contract performance, consent (for example, location and contacts, which you may withdraw anytime), legitimate interests (safety, improvement), and legal compliance, and you may complain to your supervisory authority. To exercise any right, email support@muramove.com; we'll verify your request via your account and won't discriminate against you for making it.

6. Security & International Transfers

We use encryption in transit, access controls, and row-level database security, though no system is completely secure. We operate in the United States; if you use the Services from elsewhere, your information is processed in the U.S. and other countries, with appropriate safeguards where required.

7. Changes & Contact

We'll update the date above when this policy changes and give additional notice for material changes; continued use means you accept the revision. Questions or requests: support@muramove.com.